The Internet, the phenomena of Convergence, Mobility and the
New Media that arises out of these (like Blogs, Social networks, Text Messaging,
RSS Feeds etc ), have changed Marketing dramatically over the years. Marketers have
being to realize and respect the power and importance of Digital Marketing.
People across the world are creating content, connecting with
each other and collaborating like never before. For any business of any size, this
new style of marketing is increasingly gaining importance where companies of any
size (and even individuals) are able to create branding, connect and interact with
customers, personalize content to their liking, gather direct feedback. The possibilities
In this new paradigm, every business must effectively leverage
this ‘Digital Marketing’ platform not just to flourish but to survive!
The need is to create a ever improving cycle of brand awareness,
demand generation, monetization, service, analyze and feed the knowledge gained
about customer back into the very fabric of your business, products and strategy.
We are geared up to enable you to leverage this phenomenon called
‘Digital Marketing’ with the right knowledge, means, insight, tools and technologies.
Having a decade of experience on the web platform working with businesses, getting
customer feedback and learning on the jobs (and from our mistakes) have helped..!
We are a Microsoft GOLD Partner and have earned a competency
in Digital Marketing from Microsoft.
Some of the many tools, technologies & media employed are Custom
Branding & Graphics, Dynamic HTML Content, Content Management Systems (See SharePoint
for Internet Sites), Flash /Silverlight, Social Media Integration, Facebook APIs,